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Tovah

Compare

Tovah vs. a
lending marketplace

Marketplaces give you choice by sending your application to many lenders. Tovah gives you choice without sending your application anywhere.

Side by side

Typical marketplaceTovah
Where your data goesOften to many lenders or buyersTo Tovah only
Who underwritesEach lender, separatelyTovah, on connected bank data
Calls you'll receiveCan be manyOne advisor, if you want to talk
Hard pullsCan be severalNone to see terms
Offer consistency at closingVaries by lenderUnderwritten on real data, so terms hold up
Post-funding relationshipWith whichever lender fundedWith Tovah, in one dashboard

Last reviewed: September 2026. General comparison of common marketplace models, not any specific firm.

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Who receives
my application?

The word "marketplace" usually means "lead marketplace." Ask any platform: who receives my application, and do they pay you for it?

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